Why People Prefer Paying with Their Credit Cards
If you have an online business, the most important thing is to be able to offer your customers the convenience of paying for their purchases. Business transactions worldwide happen each day with millions of consumers buying products and services in online stores. And payment methods that customers use to pay for a product have diversified. Long ago, only credit card payments were accepted in online stores but not different websites such as PayPal and like sites that also offer payment solutions to customers which have also become very popular. You can also find online stores today that only accept e-wallet payments and you are not given the option to use your credit card. Today, despite all the payment conveniences, people still opt for paying using their credit card as their first preference.
Why is it that customers still prefer paying good using their credit cards instead of the other fast payment methods available today?
When you use your credit card in making payment you don’t need to register or set up an online account. There is no need to open an account on any website to make a purchase.
Using credit card is fast and convenient. The time it takes to process your credit card payments is very fast. And it is also instant when they get approved or declined. Payment with credit card will have your order shipped immediately after the payment because the funds are deposited instantly to the vendors merchant account.
There is a better protection against fraud offered by credit card companies and it enable you to charge back if the merchandise is not what you expected. With credit card payments, customers are more protected when they buy online and they feel safe ordering a product.
Visa and MasterCard now have the special Verified by Vis and MasterCArd Secure Code program that gives card holders additional security layers for all card purchases. And the customer only needs a certain password during the purchase to access this feature. This assures that only the card holder uses the card so that order is safe. When they order products, customers feel safe. If you have this feature working on your website, then customers will trust your store more. As a vendor you no longer have to face possible chargebacks.
Credit card banks also offer reward points for using the card often. In the long run your points will bring you are lot of benefits. And this encourages them to use their cards more.
customers can pay the goods up to their credit card limit. So, even if they don’t have enough funds in the bank, they can still purchase up to the limit. For businesses, this means an increase in sales.
You reach international customers selling online. Buying your products can be done by using their credit cards for the purchase.
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